Let’s play this out strategically—because this isn’t just a game, it’s a messaging exercise with real implications for coalition-building, turnout, and narrative control.
- Appeal: This ticket screams competence meets community. Thurmond brings deep experience, historical resonance, and credibility with Black voters, labor, and education advocates. Pairing him with LeMario Brown adds youthful energy, rural reach, and a fresh voice for working-class Georgians.
- Resonance: Strong with Black voters, union households, educators, and pragmatic progressives. It’s a ticket that feels earned, not manufactured. It could also peel off moderate independents who respect Thurmond’s record.
Ticket 2: Geoff Duncan – LeMario Brown
![]() |
Duncan & Brown |
- Resonance: Could attract disaffected Republicans, independents, and moderate Democrats. It’s a coalition ticket that says, “We’re done with chaos. Let’s govern.”
Strategic Take:
- Thurmond–Brown is the values-driven ticket—ideal for energizing the base and reclaiming rural Black voters.
- Duncan–Brown is the coalition ticket—ideal for flipping suburban moderates and sending a message of bipartisan sanity.
Thurmond–Brown builds durable infrastructure while Duncan–Brown might be the shockwave that resets the board. Also let's not forget, Brown is also a serious candidate for Georgia Agriculture Commissioner as well.
Keisha Lance Bottoms – Josh McLaurin
- Appeal: Urban executive meets suburban legal mind. Keisha brings national name ID, executive experience, and strong ties to Black voters and women. McLaurin adds credibility with moderates, legal chops, and suburban reach.
- Resonance: Strong in metro Atlanta, with potential to energize Black women, urban progressives, and swing suburban voters. But Keisha’s national profile may polarize some rural or moderate voters unless paired with strong economic messaging.
Ticket 3: Jason Esteves – LeMario Brown
- Appeal: Youthful, forward-looking, coalition-building. Esteves brings education and Latino outreach; LeMario brings rural credibility, union resonance, and Black working-class appeal.
- Resonance: This is a next-gen ticket—ideal for energizing younger voters, rural Black communities, and multicultural coalitions. It’s fresh but may need more gravitas to reassure older or institutional voters.
Ticket 4: Derrick Jackson – Josh McLaurin
- Appeal: Legislative experience meets legal reformer. Jackson brings union ties and rural reach; McLaurin adds suburban polish and legal credibility.
- Resonance: Solid with working-class voters, union households, and suburban moderates. It’s pragmatic but may lack the star power or emotional spark needed to drive turnout in a high-stakes general.
Ticket 5: Michael Thurmond – J.B. Powell
- Appeal Legacy meets rural roots. Thurmond is a respected elder statesman with deep ties to education, labor, and Black voters. Powell brings rural Georgia credibility and crossover appeal.
- Resonance: This is the stability ticket—ideal for older voters, union households, and rural Democrats. It’s dignified, experienced, and could quietly rebuild trust in forgotten counties.
Ticket 6; Geoff Duncan – Sonya Halpern
Appeal: This is a coalition ticket that says: “We’re done with chaos. Let’s govern.” Duncan brings a business-minded, anti-Trump Republican brand that appeals to suburban moderates and independents. Halpern adds cultural fluency, legislative experience, and deep ties to Atlanta’s civic and arts communities.
Resonance:
- Suburban moderates: Duncan’s rejection of extremism and focus on economic stability plays well here.
- Black women and urban voters: Halpern’s presence signals respect, representation, and cultural investment.
- Business and civic leaders: This ticket feels like a return to sanity—governance over grievance.
Potential Strengths:
- Bridges the urban–suburban divide.
- Signals competence, calm, and coalition-building.
- Could peel off disaffected Republicans and energize pragmatic Democrats.
Challenges:
- May need stronger rural messaging and labor credibility to reach working-class voters.
- Could be seen as elite or institutional unless paired with bread-and-butter economic messaging.
Strategic Take:
This ticket is built for general election viability, especially in a Georgia that’s tired of whiplash politics. It’s not flashy—it’s functional. If paired with a strong economic justice platform and rural outreach, it could be a sleeper powerhouse.
To sum it all up:
- Most Appealing to Energize the Base: Bottoms–McLaurin or Esteves–Brown
Urban, youth, multicultural, progressive energy.
- Most Appealing to Flip Moderates/Suburbs: Jackson–McLaurin or Duncam-Halpern
Legal reform, legislative pragmatism, suburban reach.
- Most Appealing to Rebuild Rural Trust: Thurmond–Powell or Duncan or Brown or Thurmond-Brown
Legacy, labor, rural dignity, and quiet power.
Turnout + coalition-building, Duncan-Brown, however Esteves–Brown might be the sleeper hit.
Stability + rural repair, Thurmond–Powell is the quiet powerhouse.
Suburban swing + national signal, Bottoms–McLaurin brings the heat.